User’s guide to Growhold

A Customer Data Platform (CDP) is a software that aggregates and organizes customer data across a variety of touchpoints. The aim is to make the unified data available for other solutions. Growhold extends this with a unique query language and automation rules that are easy enough to be used by anyone who is interested to utilize customer data.

Unlike other CDPs which are mainly integrated to drive data or marketing processes on the background, Growhold is meant to be on front of the whole product team. This way Growhold can provide an instant access to data that is not available in sales CRM, customer communication tools or even development team's logs or databases.









 

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