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PhaseDiscover
RoleValidate an idea
OutcomeDemand Verdict
What to provideName the topic, technology, or market area you want to evaluate. Be specific — "AI" is too broad, "AI-powered customer support automation" is testable.
Workflow steps
  • Demand Verdict
  • Demand Signals
  • Hype Signals
  • Topic

Tell the difference between what people talk about and what they actually pay for

Demand Verdict
Demand Signals
Hype Signals
Topic

Separates genuine market demand from social media hype and technology buzz by cross-referencing how loudly a topic is discussed online against how many real buyers are actively spending on it. Many high-profile topics generate enormous media coverage but very little actual purchase intent. Produces a clear verdict for each topic analyzed: real demand, emerging demand, or hype, with supporting evidence from both buying signal data and public discourse volume. Designed for investors, founders, and product strategists evaluating whether a market opportunity is real before committing resources to it.